¡Hablemos!

Branding for a Spanish Language School

The challenge:

¡Hablemos‭! ‬is a Spanish language school located in Poland‭. ‬The client approached me with a challenge to create a visual direction‭ ‬for their brand‭. ‬They wanted to incorporate the concept of gaining knowledge through play and having fun‭. ‬Additionally‭, ‬the client highlighted the importance of conversational skills in the learning process‭, ‬which is often lacking in traditional language‭ ‬education‭.‬

 

language school brand identity

How I’ve worked:

To begin‭, ‬I researched competitors in the education industry in the client’s town‭. ‬Most of the existing brands looked traditional‭, ‬featuring flags or school-related imagery‭. ‬I decided to take a different‭ ‬approach by creating a playful and engaging logo and identity that would highlight the conversational aspect of language learning‭. ‬

The logo incorporates speaking clouds‭, ‬and the colours are bright and expressive of Spain‭. ‬In addition to the logo‭, ‬I designed stationary elements to support the overall brand‭.‬

brand identity for a spanish language school

The result:

The final result is a standout brand with a consistent visual identity and attractive‭, ‬eye-catching colours‭. ‬The playful logo and imagery capture the essence of the client’s brand and highlight the importance of conversational skills in language education‭. ‬The overall design effectively communicates‭ ‬the client’s message of gaining knowledge through play and having fun while learning a new language‭.‬

hablemos logo design
kids logo design
business card design
brand identity design Process

Client’s feedback

“Joanna is a professional who has very individual approach to the project. She helped me to create the unique brand based on my business values. I highly recommend her!”

Ilona

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